We could not be more happier today, we are finally gettin’ a bigger space in Oslo for the new concept store. We will now have a bigger space for one of our favorite brand : ALEXANDRE VAUTHIER. What a pleasure to work with the brand. If they is a style to have in a woman’s wardrobe, it is for sure a piece from Alexandre Vauthier Collection ! How to be dressed, sophisticated, modern and feminine. We fall in Love with the style and the silhouette in his collection.
Alexandre Vauthier, a very well known name to reveal the feminity.
To discover or to rediscover. Alexandre Vauthier style is as iconic you think when you talk about a particular style. Difficult to forget who ever wearing the pieces in the collection. That is the reason we appreciate to work with the brand at the store.
Bringing the French style á la OSLO !
SO ALIVE DURING THE RUNAWAY !!
SO SOPHISTICATED DURING THEPHOTOSHOOT
Night And Day
A night or a day to never forget !
Alexandre Vauthier is the perfect outfit to stay feminine, moderne and be the best representation of yourself in several occasion. Let it follow your exclusive journey !!
READY FOR THE DANCEFLOOR
Alexandre Vauthier has been viewed in several event and press events. so difficult to select those iconic moments
ALEXANDRE VAUTHIER X GIUSEPPE ZANOTTI
New shoe Era :
It is with an other pleasure that we welcome the shoe collection at the new concept store in October. Like the cherish on the cake, we wanted to come with accessories and it became natural to be able to harmonize our silhouette with the shoe and bag collection.
“Darling, the legs aren’t so beautiful, I just know what to do with them,” said Marlene Dietrich, the mesmerizing movie star of 1940s cinema. From fishnet stockings and stilettos to a mini skirt and mules, she understood how fashion can bolster one’s image, how thin legs can be made to look vivacious. Her sartorial choices were sleek, authoritative, and unquestionably sexy. Indeed, these are the same qualities that describe the aesthetic of Alexandre Vauthier, the celebrated couturier and ready-to-wear designer giving modern-day femme fatales a chance to attain the same stature, so to speak, as the leggy Dietrich.
With a flair for the dramatic, Vauthier’s ready-to-wear and couture collections are marked by their tailored, body-hugging silhouettes, high slits, and revealing cutouts. Dietrich would have been a fan. His clothes are glamorous without being gaudy—a quality that is hard to achieve, especially with pieces that leave little to the imagination. And though his line may not be for shrinking violets, they’re unequivocally tasteful and elegant. Vulgarity has no place in Vauthier’s world, and that includes his shoes.
“I always have the same goal when working on my collections: find the right balance between chic and sexy,” he said. “I applied this same philosophy to my footwear collection. It was important for me to make shoes that are comfortable to wear, while keeping the materials luxurious with impeccable finishes.”
Comprised of several styles, the shoe collection permeates sex appeal. There are knee-high gladiator boots, rhinestone-adorned T-straps, and sandals with his signature cutouts. Even his flats covey a “come hither” sensibility. But with all this va-va-voom, Vauthier prioritizes fit and function.
“Designing shoes is the same type of exercise as designing apparel, and I do both with just as much reflection,” said Vauthier. “Clothing is for the body, but with footwear, there is a double meaning. Its an artistic reflection that takes comfort into consideration, enabling women to have a certain walk.”
To get this message across, he created the hashtag “MADE-for-walking,”
“We worked hard to show how girls could almost run in these shoes,” Vauthier said. “JB Mondino and I wanted to communicate this with the campaign—that to walk in my shoes was almost
The model sashays down a narrow hallway with aplomb, and then starts smashing Christmas ornaments in her path. Kitschy as it sounds, Vauthier’s point is certainly made. In the video, his shoes imbue comfort, confidence and, perhaps most significantly, cachet. He is a card-carrying member of the Chambre Syndicale de la Haute Couture after all, and his brand name is built upon a luxurious, jet-setting mindset. As such, not only does his campaign have to reflect that, but his choice of retailers, too. So happy to be able to sale the collection to our clients.
“I not only want to foster dreams, but also generate sales,” Vauthier explained. “I think shoes are the best accessories that encourage an impulsive purchase.”
Like the legends of the silver screen, the women that follow fashion resolutely can be classified under two categories. First, there are the princesses, the willowy maidens that command attention through a charming naiveté. Think: Grace Kelly, Audrey Hepburn and Marilyn Monroe. They wear ball gowns and frilly dresses that convey girlishness. They might as well have on glass slippers, too. Then there are those that take after Dietrich and the vixens of film noir—women with sultry voices and heels to match. For them, fashion is a honeypot, a way to seduce men, enthrall them, and then leave them in the dust. These women wear Alexandre Vauthier, and will be wearing his shoes.
Are you ready ?
See you soon at the new concept store